DIGICOM is your one-stop solution provider on Digital Marketing and e-Commerce. Digital Marketing carries different names: e-Marketing, online-Marketing, internet marketing, interactive marketing, etc. All we mean here is marketing through digital channels, especially in the Cyberspace. With the digital marketing boom, the concept of performance marketing evolves i.e. quantitative measurement of advertising KPIs, and continuous improvements in advertising effectiveness through optimization. Digital Communications Training & Consultancy (DIGICOM) provides educational resources on the cutting edge digital marketing technology. Here DIGICOM provide a platform for you to interact with pioneering practitioners and thought leaders to grow your knowledge in the following niche areas of performance marketing: